Social media marketing can be a great way to boost the business in your salon but finding just the right way to make it work for you can be challenging. With algorithms often working against us, pushing our own content deep, down in people’s feeds, it can be hard to be noticed among the sea […]
Chances are you’ve seen them, odds are you’ve met them, and there’s a possibility that you’ve dealt with one personally: the dreaded difficult client who seems impossible to please. While difficult clients can come in many forms; the chronic no-show, the perpetually late arrival, the haggler, and more; we’re going to focus on the client […]
Back to School is a busy time for many people: parents, teachers, retail workers, and of course hair stylists. The rush for people to gather school supplies, new clothes, to adapt to a new routine, and to refine their look for the coming season can be felt by many and can make things rather hectic. […]
As the owner of a hair extensions business, it’s important to be knowledgeable about the fluctuations of trends and trajectories in the market. Extensions can be a lucrative business but knowing exactly what kind of extensions are trending and what’s dominating the market is essential for maximizing your potential. Various research centers compile this sort […]
July and August usually come with an increased demand for hair extensions and for color and highlighting services. If such demand is handled well this can be a great boon for your business and for your salon’s bottom line. But with increased demand comes more potential stress and that can lead to more opportunities for […]
One of the most important parts of introducing a new client to the wonders of hair extensions is educating them and learning their specific needs. This is why a strong consultation is vital to the process. Let’s cover some very important steps and things that you could never forget to discuss to not only give […]
Spring is a time of rebirth and renewal; a time for trees to grow new leaves and for flowers to bloom. This can also be true for your salon and your business. While the late winter/early spring season might see its ups and downs in client flow it’s the perfect time to evaluate what’s working […]
Let’s face it; costs are rising. As tariffs begin to further impact the costs of imported goods and influence consumer spending, salon owners may face rising operational expenses and reduced income from cost-conscious clientele. The important thing to consider isn’t whether such things will impact your business but rather how to weather the storm. Let’s […]
Building a thriving business can be difficult even in the best economy. With the current economy being unsteady building business and keeping it going can be even harder. It’s important that you prioritize not only keeping clients coming back but also attracting new business. There are many ways that you might successfully improve your business […]
Different months of the year and different seasons can bring with it changes to customer and client flow for any business, and salons are no different. Where one salon might see a flurry of clients seeking hair-care or new styles for the summer or for events others might slow down. What is always true is […]